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Rethinking the brand logo: adopting minimalism

The logo, an important part of a company’s branding, has undergone a huge transformation in the past two decades. A common aspect in the most successful redesigns is minimalism, which is now the most sought after trend in logo designs. What is Minimalism Minimalism in design refers to giving minimum possible colors, effects and complexities to the design. The evolution…

It’s all about Environmental graphics design

Environmental Graphs Design (EGD) also known as Experiential graphic design is integrating the built environment with image, color, illustration, pattern, and topography for an impressive experience. Graphic design, industrial design, architecture and landscape architecture are clubbed together for a perfect Environmental Graphics Design. Environmental graphic designers have exhibited some great designs including retail design, entertainment environments and information design including…

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